UNIFIED ORDER MANAGEMENT EXPERIENCE: Drive Growth and Optimize Operations

Unified order management integrates order processing and fulfillment across multiple sales channels including online stores as well as physical store locations.  How you implement unified order management is critical to your business success – especially if you are a Manufacturer or Distributor. Can a single interface be used to order across multiple brands, product lines, […]

ECOMMERCE FOR MANUFACTURERS & DISTRIBUTORS: Navigating the Journey

ECOMMERCE FOR MANUFACTURERS & DISTRIBUTORS: Navigating the Journey Are you a manufacturer or distributor who has many experienced employees retiring and you find yourself hiring a younger, digitally fluent workforce? Are your customers expecting an easier, faster way to find and order parts? Have you made the right technology investments to ensure you stay competitive? […]

Unlocking Manufacturing Success: How Platform Strategies Propel Growth, Market Expansion, and Fend off Competition

Manufacturing companies that change from a product to a platform strategy and business model are breaking away from the competition with their newfound ability to accelerate core business growth, expand to new markets, and defend against competitors who focus on the customer experience as their primary value proposition. Historically, manufacturing businesses have obtained a competitive […]

Unleashing Manufacturing Innovation: The Power of a Unified Customer Experience Platform (CXP)

In today’s digital, always-on world, innovation is no longer a luxury. To stay ahead of the competition, manufacturers must deliver world-class customer experiences with solutions that increase efficiency, mitigate risks, and accelerate time-to-market.  But for many manufacturers, legacy, on-premise systems and business silos result in disconnected customer experiences that prevent even the best companies from […]

What leads to innovation?

The world needs innovation. As global events impact our daily lives and the world becomes increasingly digitized, innovation is the key to moving forward in business. It has always been the case, but more and more companies are now waking up to this reality and to the multitude of opportunities that innovation offers. Somebody asked […]

4 Lessons Enterprise B2B Companies Can Learn from Amazon

Amazon has upended the digital commerce world. Many customers are now skipping brick and mortar stores and ordering everything, from electronic gizmos to groceries, from Amazon. In 2019, the company’s 2-day Prime Day sale generated an estimated $7.1 billion dollars in sales, topping its 2018 totals for Black Friday and Cyber Monday. In total, the […]

Accelerate Your Digital Commerce By Engaging the Millennial Buyer

Millennials are no longer the workforce of the future—they are the workforce of the present. By 2020, millennials—the generation born between 1981 and 1996—are expected to make up 50% of the workforce, and by 2030, millennials are expected to comprise as much as 75% of the workforce, according to the U.S. Bureau of Labor Statistics. […]

B2B Voice Search: How This Technology Could Be Your Key Competitive Advantage

Markets are intensely competitive. You and your teamwork day in and day out to craft strategies, woo customers, and otherwise carve out competitive advantages. It’s not easy and the spoils go to the victors. One emerging technology that could give early B2B adopters a competitive advantage is voice search, which could revolutionize B2B sales. Voice […]

Headless Commerce: What is It and How Does it Work?

“Headless commerce” might sound like something straight out of a horror story but it’s actually a revolutionary development that could have a big impact on eCommerce and digital marketing. With headless commerce, the front and backend of an eCommerce platform are decoupled. While the two remain connected through APIs, with headless commerce you can implement […]